Uncovering what motivates consumers' buying decisions is critical for a brand's development process. But how brands go about deciphering such integral information is often conducted in small, cookie-cutter, closed-up rooms, clustered around a conference table.
PB Creative has designed a holistic 2D and 3D packaging design for AXE. In the build up to the festive period, AXE's parent company Unilever asked PB Creative to further enhance its gifting experience for 2018, while reducing complexity and increasing sustainability.
The Road Ahead: Reimagining Mobility, on view at the Cooper Hewitt, Smithsonian Design Museum from December 14 through March 31, will feature 40 projects that explore salient topics around the future of mobility and the urban environment. The exhibition will be punctuated with six provocations and a selection of design responses that reimagine livable streets and the way people, goods and services will move in a new age of connected and transformational mobility.
The 2019 Interior Design Show, Canada's premier showcase of new products, furniture, superstar designers and avant-garde concepts, will be held January 17-20 at the Metro Toronto Convention Centre. This year, IDS Toronto (IDS19) celebrates the 'Power of Design' and is expanding and evolving its current offerings to include IDS Contract, a hyper-curated B2B trade-only exposition and conference focused on all verticals of design.
Midtown Athletic Club is not your typical health club. Following an $85-million renovation, this Chicago-based complex spans three levels and features a full-size basketball court, George Foreman III-designed boxing ring, yoga and spin studios, an indoor lap pool, steam rooms and a 20,000-square-foot fitness floor with bright-green artificial turf in the center.
Marvel Architects has completed House 94, a 80,000SF residential housing development with spaces for play and engagement built in, creating a unique community of it's own within the heart of Williamsburg.
Storefront Manitoba and The Winnipeg Trails Association have launched a design competition that invites design teams to submit proposals for a permanent bench to be located along the Trans Canada Trail.
HAY has recently opened its new Portland store. Located in Portland's vibrant Pearl District, the brand's first brick and mortar store in America features 3,400 square feet of retail space and will include unique programming that will seek to engage the local Portland community.
Coalesse has added Sistema Lounge System to its collection. The popular lounge system, designed by Lievore Altherr Molina, offers an expanded range of choice with personalization and the ability to create flexible and inviting work environments.
Monotype has released the results of its 2018 Font Purchasing Habits survey, after polling 15,745 creative professionals around the world. The goal of the survey was to focus on the font user and the font customer, uncovering "what do customers really want?"
MUJI has opened its first location in the Pacific Northwest in Portland. As the brand's second largest store to date in the US, the flagship will include a number of special features and local partnerships, reflecting both the design legacy of MUJI and honoring the rich landscape and creative community that make up the city of Portland.